Pay-Per-Click Advertising That Delivers Results
Get in TouchAre you looking for a Bristol digital marketing agency that can deliver tailored Pay Per Click (PPC) strategies ensuring sustainable and measurable results?
What Can Our PPC Team Do For You?
Our Bristol PPC team do not apply a cookie-cutter approach to Google Ads & PPC campaign management. Each new campaign launched is driven by a data-led approach optimised for your business goals. That's why we focus on:
📈 Generating High-Quality Leads
📈 Achieving Scalable Growth
📈 Maximising Your Marketing ROI
📈 Increase customer Lifetime Value (LTV)
Who We Work With
We collaborate with ambitious brands across the UK and Overseas, helping businesses in fashion, professional services, sporting goods, events, and more.Â
Our expertise spans across eCommerce and service-based sectors, ensuring a custom approach to executing the best PPC strategy for your business
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See our case studies below for some of our most recent clients that work with Fueld!
The Four Pillars of PPC:
Google Performance Max
Google Performance Max is a full-funnel campaign type designed to reach customers at every stage of the buying journey. It leverages YouTube, Display, Search, and Shopping to build brand awareness, influence decisions, and drive sales. Replacing Smart Shopping campaigns, PMax uses text, image, and video content to maximise budgets and boost ROAS. In our experience, it often outperforms traditional Google Shopping campaigns, delivering higher profitability and enhanced reach among new and existing customers. Google Ads an effective solution for achieving brand awareness, sales, and retention while making your marketing budget work harder.
Search Ads
Google Search Ads put your business at the top of search results, reaching potential customers actively searching for products or services like yours and giving the option for remarketing campaigns. By targeting specific keywords, demographics, and locations, these ads drive traffic to your site and convert it into sales or leads. With detailed performance tracking and keyword research, you can optimise campaigns to maximise ROI and achieve optimal Google Search results .
Shopping Ads
Google Shopping Ads drive sales by showcasing your products with images and prices at the top of search results, often serving as the first touchpoint for customers. Linked to your website, these ads provide detailed performance data, enabling you to track impressions, clicks, and conversions. This insight helps optimise bids, refine strategies, and reach the right audience, boosting sales and ROI.
Display Ads
Google Display Ads help you reach a large audience and build brand awareness by targeting users based on interests, search behaviour, keyword research or retargeting past website visitors. These dynamic ads engage potential customers, warming them up to your products and driving greater awareness and engagement.
PPC News
Google regularly introduces waves of powerful new features. We want to keep you up to date with core campaign enhancements giving you an edge on your competitors.
Understanding PPC Cost
One of the most common questions about paid ads is, “How much does PPC cost?” The answer depends on factors like your industry, competition, and campaign goals. While some businesses see success with a modest budget, industries with high competition, like legal or eCommerce, may require a larger investment. Our PPC specialists analyse your unique situation to recommend a budget that maximises results while staying aligned with your business objectives.
Pay-Per-Click advertising is not exclusive to Google. Ask our team about other platforms that can get your business found and chosen. These include:
Bing Ads
Often overlooked, Bing Ads can be a powerful addition to your advertising strategy. With around 100 million daily active users worldwide, Bing attracts a unique audience that isn’t always reachable through Google. Its users tend to be more educated and affluent, and while the overall volume may be lower, Bing traffic often delivers higher conversion rates. This makes it a highly profitable platform for many businesses. If you’re ready to expand beyond Google Ads, Bing could be the key to unlocking new opportunities.
Retargeting
Retargeting is a crucial component of any successful marketing strategy. It allows you to reconnect with potential customers who visited your site but didn’t complete a purchase. Whether you’re building brand awareness through repeated exposure or guiding users further down the sales funnel, retargeting is highly effective. Best of all, it’s more cost-efficient than prospecting campaigns. If you’ve already invested in capturing their attention, retargeting gives you another chance to convert those leads—this time with the advantage of brand familiarity.
Data Analysis
Get in Touch
To learn more about how we can achieve results for your business, get in touch today. We already work with a range of businesses located in Bristol and the surrounding areas, and no challenge is too big for our team of experts
Book a CallWhy choose Fueld to manage your PPC?
We’re a tenacious and capable agency, built on a team of commercial strategists and business growth experts with a wealth of proven expertise across Pay-Per-Click digital marketing.Â
Our team combines the power of creativity and data. We partner with ambitious eCommerce and service-based brands to achieve measurable and often dramatic business growth.
If you’d like to discuss working with us and to hear more on how Fueld can help your brand please book a call with our Business growth team or pop into our office!
PPC advertising is a specialised field that requires expertise in data analysis, ad creation, and campaign optimisation. Our team of PPC specialists brings years of experience managing campaigns across industries, from fashion to professional services. By leveraging advanced tools and industry knowledge, we help businesses like yours navigate the complexities of paid search to achieve sustainable growth.
Optimising Landing Pages for PPC Success
Your landing pages play a critical role in turning clicks into conversions. Poorly optimised pages can lead to wasted ad spend and missed opportunities. We focus on creating high-performing landing pages tailored to your audience, with clear calls-to-action, fast loading speeds, and compelling content that drives results, just like the one you're reading now! Coupled with our PPC management services, optimised landing pages ensure your campaigns deliver maximum ROI.
FAQs:
What is PPC, and how can it help my business?
PPC (Pay-Per-Click) advertising is a digital marketing strategy where you pay for each click on your ad. It’s an effective way to drive targeted traffic to your website, generate leads, and increase sales. For businesses in Bristol, PPC helps you reach local audiences actively searching for your products or services, ensuring you’re visible where it matters most.
Why should I choose Fueld as my PPC agency in Bristol?
At Fueld, we specialise in delivering tailored PPC strategies designed for Bristol businesses. We focus on maximising your return on investment (ROI) by creating data-driven campaigns that reach the right audience at the right time. With expertise across Google Ads, Bing Ads, and other platforms, we ensure your advertising budget works harder for you.
What platforms do you use for PPC campaigns?
We primarily use Google Ads, but we also manage campaigns on Bing Ads, social media platforms, and other channels where your audience is active. Each platform is selected based on your business goals, target audience, and industry to achieve the best results.
Can PPC work for small businesses?
Absolutely! PPC is highly scalable, making it an excellent choice for businesses of all sizes. Whether you’re a local café or a growing eCommerce store, PPC can help you target specific customer groups, manage your advertising spend efficiently, and achieve measurable results.
How much does a PPC campaign cost?
The cost of a PPC campaign depends on factors like your industry, keywords, competition, and budget. We’ll work with you to create a strategy that aligns with your goals and ensures maximum ROI. The flexibility of PPC means you have control over how much you spend.
What industries do you specialise in for PPC?
We work with a wide range of industries, including eCommerce, professional services, healthcare, fashion, events, and more. Our experience allows us to adapt strategies to meet the unique needs of your business and market.