Programmatic
Programmatic advertising lets you reach your ideal customers beyond search and social ads using a wealth of audience targeting data. So we can show your ads to the right people in their everyday digital spaces, making it easier to get leads and sales.
Average ROAS on display and native ads
Lower cost per thousand impressions
Total paid media spend managed
Measurable success for leading brands
Reach specific audiences at the perfect time for less
As well as big platforms like Google and Meta, there are millions of websites, apps, streaming platforms and digital spaces selling advertising spots.
Programmatic advertising uses AI algorithms and custom rules to buy ad space on the best platforms in real time, using highly detailed datasets to target your perfect customers.
Whether your ads appear on TV, electronic billboards, AI responses or other relevant digital content, programmatic advertising connects you to highly relevant audiences in spaces where they’re most engaged.
This makes it significantly faster, cheaper and more profitable compared to buying ad space traditionally.
2.7x
Better performance on average with AI-optimised programmatic ads
Marketing LTB, 2026
Better audience targeting
Programmatic partners offer huge, high-quality data sets that allow much more precise targeting than other platforms. AI algorithms then match your ads to the most relevant users across multiple channels, making your ad spend work more efficiently.
More diverse channels
With programmatic ads, you’re not limited to the largest and most general advertising platforms. Instead, you can run campaigns across a huge number of channels from a single place, engaging highly active users in spaces your competitors aren’t targeting.
More efficient spending
Since you can target more specific audiences, every person who sees or acts on your ad is more valuable. Add to that the lower rates of programmatic partners and the use of AI-optimised bidding, and your budget can be spent where it performs best.
Fueld
Strong partnerships
We’ve spent years building strong relationships with some of the best programmatic advertising partners for the health and wellbeing industry. So we can support your paid media success across a vast range of digital platforms.
And with AI-optimised targeting and bidding, you can make your advertising budget work harder no matter where you choose to show your ads.
Programmatic ad platforms
Connected TV
Appear in front of specific audiences on popular TV channels and streaming platforms, from Channel 4 to Netflix.
Audio ads
Bring your message to the ears of millions with targeted ads on music platforms like Spotify, Apple Music and YouTube Music.
Digital out-of-home
From bus stop billboards to gym TVs, you can show ads in everyday spaces with custom rules for time of day or conditions.
Native ads
Naturally lead engaged audiences towards your site using ads that appear as suggestions alongside high-quality content.
Display ads
Secure top-of-page ad placements in premium advertising spaces at a much lower cost than buying directly from the publisher.
AI response ads
Make your products and services appear as recommendations in AI responses, including ChatGPT and Google’s AI Overview.
Case study
GolfClubs4Cash
Find out how we delivered an extra 141% in paid media revenue for a second-hand golfing retailer – all while keeping ad spend well under par!
