Fill your gym with new members
Grow your gym with digital ad campaigns that significantly increase new memberships while staying within your budget.
As one of the UK’s few specialist gym marketing companies, we’ve helped clients achieve up to:
- 2,500 new customers across two sites
- 82% more membership sales
- 39% lower cost per new member
- £23 in revenue for every £1 spent
Contact us now or fill out the form below to reach your personal best for new gym memberships.
Recommended by health and wellbeing brands
“Working with Fueld has been transformational for the entire business.”
Dean Cracknell, Marketing Director, GolfClubs4Cash
Chaired by a globally successful gym CEO
Fueld is chaired by Mike Balfour, legendary founder of Fitness First.
With Mike as CEO, Fitness First had 550 clubs in 21 countries across the world, serving 1.5m members.
Whatever problems you need to solve – from low memberships to inefficient ad spend – Mike has been there and done it.
So when you work with Fueld, your business benefits from decades of first-hand experience and insights from one of history’s most successful gym franchise owners.
Paid media marketing for gyms
At Fueld, we set up, manage and constantly optimise data-backed campaigns for Google, Meta and other leading platforms on your behalf.
It’s all overseen by specialists with over 20 years’ experience. And we send you a clear report every month so you can see your success.
Google | Bing | YouTube
Pay per click
Get new members quickly by promoting your gym right when people are ready to start their fitness journey.
Don’t just wait for your business to grow. Make it happen with high-performing PPC campaigns that target people who are actively searching for local gyms.
Facebook | Instagram | TikTok | Reddit
Paid social
Some people need a little extra push. Social media ads inspire and motivate almost-ready future members into signing up.
With scroll-stopping ads that showcase your gym culture, classes and community, Fueld helps you reach a huge untapped market.
TV | Audio | Digital billboards | Apps | Content ads
Programmatic
From healthy cooking shows and Spotify home workout playlists to AI responses and get-started blogs, programmatic ads speak to potential members during everyday fitness moments.
Programmatic advertising helps you reach very specific local audiences across millions of websites, apps, streaming platforms and digital spaces. And the best part? You don’t even need to wait for them to search.
DAN’S fitness studio
A real success story
DAN’S, a dance-based workout studio, set out to make fitness fun.
They understood the power of Meta ads for gaining more memberships. But when they tried to manage those ads themselves, they couldn’t get the results they knew were possible.
So, DAN’S looked for a gym marketing agency and found Fueld.
We used their audience and business data to build a brand new strategy covering Facebook, Instagram, TikTok and Google.
Within the year, the studio almost doubled their sales – all while saving more than a third on their cost-per-new-member.
